A Design Hub for Branding, Web Design, & Apparel Services

Developing brands and designs for minority-founded brands and businesses.

How can we help develop your brand?

We're a tight-knit team of experts in visual identity.

We’re all about empowering brands with strategy-driven designs that authentically narrate their stories. We specialize in elevating the vision of POC and minority-founded brands and businesses.

What we do well.

  • Craft a compelling brand narrative with us. We'll develop a brand that's not only recognizable but also true to your unique voice.

    Logo & Symbol Creation

    Visual Identity Systems

    Brand Guideline Development

    Brand Palette

    Typography

    Bespoke Imagery

  • Elevate your brand value and own your digital presence. We go beyond websites to create digital experiences that truly resonate.

    User Experience (UX)

    User Interface (UI)

    Conversion Optimization

    Responsive Design

    Interactive Elements & Animations

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    Custom Email Templates

    Graphic Content for Campaigns

    Newsletter Design

    Content Strategy

    Company Templates

  • Craft your brand story into apparel designs with us. From concept to reality, we shape your vision seamlessly, ensuring it resonates with your audience. Let's bring your brand to life.

    Graphic Designs

    Capsule Collections

    Tech Packs

    Manufacturing Network

    Production Consultation

    Creative Direction

DRIVEN BY DESIGN

DRIVEN BY DESIGN

Browse Our Shop

Whether you're a seasoned pro or just starting out, we've got you covered with workshops, templates and loads of content.

Explore our Website, Branding, and Apparel Templates designed especially for those who prefer to DIY 🏆.

Trusted By The Best

At Studio Wellmade, we're all about storytelling through our design approach. We're here to give minority founders and creatives a space where they can truly be themselves and share their journeys through our polished designs.

Let’s help make your brand vision clear.

ADIDAS

SHOE DESIGN, ACTIVATION DEVELOPMENT, SOCIAL MEDIA DESIGN

CLAIMA X DREAMVILLE

APPAREL DESIGN, CREATIVE DIRECTION, PRODUCTION TECH PACK

APPAREL DESIGN

CREATIVE DIRECTION, APPAREL DESIGN

APB

BRAND STRATEGY + IDENTITY
APPAREL DEVELOPMENT
WEB DESIGN

We created a brand strategy + identity, apparel development, print collateral and more for the clothing brand launch of All Points Bulletin. The brand’s focus on visual storytelling, and dedication to local neighborhood development were highlighted across the project.

WEBSITE DESIGN
MERCHANDISE DESIGN
ECOMMERCE STRATEGY
NEWSLETTER DESIGN

We collaborated with Kicking It, a multi-label streetwear brand, to redesign its visual style and website as a recognized presence in the industry. Our objective was to enhance its aesthetic, showcase editorial-style photography, elevate storytelling for a more compelling value proposition, and optimize eCommerce conversion.

Our Process

  • Beginning with an in-depth dive, we seek to thoroughly understand the brand's essence, its goals, and the audience it serves. This phase also encompasses an in-depth analysis of the competitive landscape, ensuring the brand is positioned uniquely and effectively.

  • With the insights gathered, a tailored plan emerges, focusing on the brand's objectives and its narrative. This forms the foundation for our team to ideate, leading to concepts that not only align with but elevate the brand's presence in its space.

  • At this stage, creativity takes the forefront; designs are crafted to resonate with the brand's identity and ethos. Every decision is influenced by both strategy and aesthetics, ensuring a harmonious and impactful result

  • Designs, once finalized, are launched across specified platforms. But our commitment doesn't end there. We transition to a retainer relationship, collaborating with clients to ensure they maximize their new brand or website's potential and seamlessly introduce it to their target market.

CITY OF CHARLOTTE

CORPORATE DESIGN, CREATIVE DIRECTION, PRODUCTION TECH PACKS

MINT MUSEUM

CORPORATE DESIGN, CREATIVE DIRECTION, PRODUCTION TECH PACKS

CHARLOTTE FOOTBALL CLUB

CORPORATE DESIGN, CREATIVE DIRECTION, PRODUCTION TECH PACKS

What Our Clients Are Saying About Us!

  • "The best part about working with Well Made is their understanding that designing goes above creating just a couple dope graphics.”

    I gave them a brief with lots of notes about the kind of vibe I wanted for my brand’s collection and the results completely exceeded my expectations. Not only were the designs completely in line with my expectations but they all complemented each other in a number of ways. Whether you’re just starting out with your clothing brand or you’re a veteran in the game, I can’t recommend Well Made’s services enough.

    Jackson Wheeler, Owner - Entry Level, LLC

  • “They listen, under promise, and over deliver every time!"

    Working with P and Studio Well Made has been nothing short of amazing. Her creativity, versatility, experience, and expertise puts her on higher level than any other company out there. I’m excited and looking forward to see all the continued work Studio Well Made will produce for my brand!

    Dr. Greg Grovey, CEO - Kicking It

  • “Wellmade was right there with us and offered the design solutions we needed to scale our business.”

    As our business grew, we had to put more focus on our core competencies, creative enhancement and screen printing. But the demands for custom design grew proportionally. Studio Well Made was right there with us and offered the design solutions we needed to scale our business. They keep us fresh, fly and on trend with the market.

    Eric Ndelo, Founder - Macfly Fresh Printing

Meet the dedicated team that help our client's brands create more impact and sales.

Become Apart of Our Freelance Elite

Got skill and a drive for excellence? We're growing our roster and scouting for a top-tier team. Step into our collaborative space and amplify your expertise. Connect with us and shape standout projects.